Hotel occupancy outpacing 2011

November 26 2012 | Latest News
New Orleans-area hotels continued to remain ahead of 2011 occupancy figures by running nearly 6 percent ahead of 2011 occupancy through the first 10 months of the year compared with the same time last year, according to Smith Travel Research’s monthly hotel report released today.

Hotels were 69.3 percent occupied between January and October, more than the 65.5 percent during the same period in 2011. Rooms, meanwhile were running an average of 9.4 percent more at $134.16 per night this year compared with $122.59.

On a monthly basis, New Orleans-area hotels were up in October
compared with a year ago at 77.9 percent compared with 69.6percent occupancy in 2011, putting the area at fifth among the top 25 markets Smith Travel Research tracks. The October rate was up from the September rate of 73.3 percent.

New York had the highest rate at 89 percent, while the Norfolk, Virginia Beach, Va., area had the lowest at 52.2 percent.

Meanwhile, rooms in the New Orleans area were the seventh most expensive at an average of $149.01 a night, more than the $117.93 in September and the $133.82 average during the same month a year ago. The New York area was the most expensive at $294.13.

The national occupancy rate was 64.4 percent, up from the 63.4 percent in September and up from the 62.9 percent rate in October 2011. The average nightly room rate was $109.67, more than the $107.29 the previous month and the $105.21 average a year earlier.

Hotels in the New Orleans area, according to Smith Travel, include Jefferson, Orleans, Plaquemines, St. Bernard, St. Charles, St. James, St. John and St. Tammany parishes.